home *** CD-ROM | disk | FTP | other *** search
- BUSINESS, Page 43Business NotesTAKEOVERSContinental Food Fight
-
-
- The specter of a national treasure in foreign hands haunted
- the French last week as Swiss food conglomerate Nestle unwrapped
- a hostile bid to take over Source Perrier, France's bottled-water
- king and a company once deemed financially invulnerable. It was
- no solace that Italy's Agnelli group, which is bent on
- diversifying beyond automaker Fiat, was competing with Nestle
- for the rights to sell the famous little green bottles all over
- the world.
-
- The complicated maneuvering around Perrier, which now
- involves about a dozen European food and drink manufacturers,
- investment firms and banks, may be the opening gambit of a
- Continent-wide scramble in which European and American companies
- will grab for the biggest possible portions in the
- soon-to-be-restructured European trading community. Friends have
- quoted Giovanni Agnelli, elder statesman of the Turin clan, as
- saying, "I really won't be satisfied until I have a Nestle." As
- the stakes get higher in Europe's food industry, the ultimate
- question may become who eats whom first.
-
-
-
-
-
-
-
-
-